Tired of makeup that fades halfway through the day? That’s exactly why I started Y’AMOUR from a vision of beauty that stays soft and luminous on your skin, from your first 9 AM coffee to your last 9 PM moment. Each formula is carefully crafted with skin-loving ingredients, developed in Italy. Designed to move with you effortlessly, elegantly and comfortably all day long. From the refillable marble packaging to the luxurious textures inside, every detail reflects what I believe beauty should be elegant, thoughtful and timeless. What feels good on your skin should also feel good for the world. Because beauty isn’t about chasing perfection, it’s about feeling comfortable, confident and true to yourself from morning until evening.